21 Online Toy Stores (The Complete Guide)

Fish Pond, Fat Brain Toys, and HeartSong are the top three online toy stores. But, retailers like Walmart, Amazon, and Overstock are also good online stores for toys. These are the best stores for online toy shopping.

Fish Pond

Shop for toys online from fishpond.com where you can get millions of products at discount prices. They have everything from action figures and dolls to learning toys. Both brand name and unbranded.

Fat Brain Toys

Fat Brain Toys is the top online toy store for the very best educational toys, games, and gifts. Their catalog includes a selection of educational toys for all ages, including toys for babies. For example, this Personalized Name Puzzle or the What Time Is It? Glow In The Dark Clock Puzzle.


HearthSong, where improving children’s lives through play is the motto! They offer high-quality and award-winning kids’ toys and games. Take for example, this Indoor/Outdoor Bouncy Jumping Shoes. Or, how about their Inflatable Hop ‘n Go Unicorns? They are one of the few unique online toy stores.


You can shop for toys at walmart.com. It’s one of the cheapest online toy stores as most items sell at bargain prices. There are bikes, dolls, dollhouses, drones, action figures, learning toys, and more. They even have toys for toddlers.


It’s no surprise that amazon.com is on the list. You can find top deals on toys and games for all ages and genders on their website. There’s always a deal to be had on Amazon. Not only that, but most items have free two-day shipping.


overstock.com toy stores usually have coupons and discounts to lower the prices of their toys. They offer free shipping on orders over $45.


Shop Buzz Lightyear talking action figures, Shufflerz, and more Toy Story 4 toys. Disney also has dolls, clothing & more for children of all ages.


target.com offers a huge catalog of toys. Most toy orders over $35 are free to ship. Or, you can ship to your nearest Target store for pickup. They are also known to have many items on clearance sale from time to time.


Etsy stands out because most of the toys on sale are custom made and unique. For example, this Fantasy Mammoth/elephant inspired by Ice age.

Toy Wiz

Toy Wiz is one of the few online specialty toy stores where you can get hard to find figurines and collectibles. For example, this My Hero Academia Ichiban Mirio Togata 7-Inch Collectible PVC Figure.

Rogue Toys

Rogue Toys is a collectible toy store that buys, sells, and trades, toys. It could be action figures, collectibles or retro video games. They also have physical stores in Las Vegas, Henderson & Portland. It’s one of the best vintage collectible toy stores around.

The Toy Shop

The Toy Shop is one of the few UK toy stores that ship to USA. As a matter of fact, they have toys with international shipping to most places around the world. They carry toys from Disney, Dreamworks, Fisher-Price, and other brand names.

Kidding Around Toy Store

Kidding Around is a New York-based independent toy store with a good selection of toys for all ages. There most popular toys include the musical chicken center and Happy, the hedgehog.


Fisher-Price has a collection of baby and infant through toddler and preschool toys. Their toys make for great gift ideas for any occasion. Their top brands include Rescue Heroes, Laugh & Learn, and Little People.

US Toy

US Toy sells novelty and educational toys. They also sell carnival/party and seasonal decorations, candy, and balloons.


Zulily offers deals on brands for moms, babies, men, and kids. They have up to 70% discounts through daily flash sales, featuring home décor, clothing, toys, and more.


Kmart is a popular American retailer that offers free shipping and in-store pickups. Their toy collection includes games and outdoor playsets from Barbie to Lego’s. They also sell action figures and more.

Oompa Toys

Oompa Toys sells organic and sustainably-produced wooden toys. They have baby toys, European toys, and American-made toys. Brands include Haba, Plan Toys, Hape, Wee Gallery, and Tegu. Their toys are healthy and natural toys that are safe for babies, toddlers, and preschool children.


MindWare is the best online shop for educational toys, toys for education and learning toys for kids and children that engage and entertain. Some popular educational toys include the Young Architect House Designer, Magnatiles 100pc Set, and KEVA: Structures 400pc.

Imagine Toys

Imagine Toys offers educational toys to encourage children to learn through play. Toys for kids of all ages and interests. Search by interest to find the perfect birthday present for kids.


Explore the world of LEGO through games, videos, products, and more! Shop awesome LEGO building toys and brick sets and find the perfect gift for your kid.